Keyword criteria#

Use Keyword criteria to match entities by terms found in their title, description, or tags. Keyword criteria are used in several places across the platform:

Configure keyword criteria#

  1. Under the relevant criteria or matching type section, select Keyword criteria (or the equivalent option as noted above).

  2. Under Entity fields, select which fields the platform should search: Title, Description, and Tags. All three are selected by default.

  3. In the Keywords or lists field, add the terms you want to match. You can:

    • Type single keywords directly (for example, mystring).

    • Type @ to select one or more keyword lists from the picker. Favorites appear at the top; the info icon shows a list’s identifier, count, and first 10 keywords.

    • Combine both in the same field.

  4. To narrow the match further, select + Add keyword set to add another set.

Matching logic#

Keywords within a single set are matched using OR — at least one keyword in the set must match in any selected field.

When multiple sets are added,an AND condition is applied between them — at least one keyword from each set must match in any selected field.

For example:

  • Set 1: acme.io, acme.com

  • Set 2: prod, staging

A matching entity must contain (acme.io OR acme.com) AND (prod OR staging) in one of the selected entity fields.